The Cost of Patenting

I had a client call me last week for the sole purpose of venting.  It seems that she had received an office action from the USPTO and was upset over how much it was going to cost her to have her attorney answer the office action.   Her telephone call caused me to...

How Important is a Trademark?

Your trademark can be as valuable to you as a patent and possibly more.  Consumers identify with your trademark, not your patent.  Most consumers don’t care if you have a patent as long as you have a great product.  When was the last time you went into a store and...